Mobile App Download Statistics & Usage Statistics (2023)
The mobile app market is booming, which is not surprising in this era. Given that, more than 6.3 Billion people are smartphone users worldwide. It is evident that in the short run, neither the app downloads nor smartphone usage will be slowed down.
Add to it the 1.14 billion tablet users globally, which has increased by nearly 36% over the last six years. You’ll notice that everyone else is also staring at a mobile device if you look up from your phone for a moment during the day.
The typical American checks their phone 262 times daily, according to research! Once every 5.5 minutes, then.
Downloads for mobile apps
Without downloads, apps cannot flourish. Although it seems straightforward, app owners far too frequently ignore this. Even if your program is the finest globally, you won’t get paid if no one downloads it.
Therefore, you must invest the necessary time in conducting the research before convincing them to download your app.
Smartphones and tablets are being used by people all around the world. Worldwide, app downloads are rising along with the popularity of mobile app usage. The number of app downloads is increasing yearly. The upcoming years will also see a continuation of this pattern. More than 218 billion apps were downloaded last year.
That is a nearly 7% increase from the previous year. The graph shows a 55 % increase between 2016 and 2020. Though not nearly as pronounced, the increase rate is increasing yearly.
Paid Apps vs. Free Apps
Your monetization plan should be one of the first considerations when developing a mobile app.
That is the primary motivation for your app development, correct? To get profit. You may have considered imposing fees for app downloads.
In actuality, free applications generate 98% of all app income globally. Only a small %age of individuals are eager to pay.
It’s important to have the concept of releasing a paid app in mind. Both approaches offer advantages depending on the kind of app you have.
Less mobile users will download the app if you charge for downloads at first. Mostly, phone users are accustomed to downloading free applications.
Just have a peek at your own smartphone. Do you have any installed applications that you paid for? If you do, you’re not the majority.
Paid app users, however, are more likely to be active users. They won’t spend money on something they won’t ever utilize.
Apple App Store Key Stats
3.59 million applications and 984,000 games are available in the Apple App Store. 21.8 % of the Apple Store is made up of games.
The next- and third-most popular categories are business and education, respectively. 92.3 % of the apps in the App Store are free.
Google Play Store Key Stats
The Google Play App Store has 2.33M applications and 442,000 games which is 15.6%. The second and third most popular are business and education.
96.2 % are free apps.
3.59M applications and 984,000 games are available in the Apple App Store. 21.8 % of the Apple App Store is made up of games.
The next- and third-most popular categories are business and education, respectively. 92.3 % of the apps in the Apple App Store are free.